I want to meet this woman http://www.ukrainedate.com/member_profile.cfm?ID=49261&searchposition=14&searchtotal=1000 from the "find your Ukrainian beauty today" advert... ...she has "chubby sponges"!!!
Clicks are off the scale! Does depression lead to random clicking? At this rate we'll be able to give more prizes next season!
No. They're not stupid. It's more beneficial in the long run if people only click if they're genuinely interested in the advert or it catches their eye for whatever reason. Plus if people only click what they like then there's more chance of like minded and more streamilined ads in the future.
Strangely enough that's a big problem for some. In the UK the volume of advertisements (think you lot call them commercials) is much higher than that of the programs. It's a ploy designed to keep your attention. People with hearing aids or inconsiderate people like me who have their TV plugged into a very loud hifi get the bejesus scared out of them every 15 mins. A chap on my course at uni designed a little box that looked for the advert flag embedded in the TV signal and it automatically reduced the volume. Wonder if it's the same chap who's now a millionaire?